Italian fashion brand Freddy hosted an exclusive party last night at their new King’s Road store to celebrate the launch of the WR.UP® pant in the UK. The event featured a DJ performance by musician Sophie Ellis Bextor and her husband who appeared as ‘Me and Mrs Jones’. Guests arrived to the King’s Road and were greeted by glasses of prosecco and an all Italian feast throughout the night whilst trying on the new collection.
Made in Chelsea’s Lucy Watson arrived with new friend Stephanie Pratt, rumoured to be joining the new season of the show. Lilah Parsons arrived wearing the new season’s WR.UP® and was seen tweeting away using Freddy’s own Magic Mirror that allows you to upload your photos straight onto your social media platforms. Donna Air was seen mingling with the fashion crowd that also included Zara Martin and Vogue Williams, who all enjoyed the old school disco tunes played by Sophie on the night. Late arrival Jasmin Walia of TOWIE was seen chatting away with the boys, showing off her enviable legs. Chloe Sims then joined her TOWIE friend with Charlie Sims to dance the night away on the Kings Road.
Other guests included TV presenter Arielle Free, AJ Odudu and Olivia Cox, Prince Cassius and moi aka the Clotheshorse #justsayin
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