Friday 28 March 2014

Teva Celebrates Summer with its SS14 Originals Collection!


Teva Celebrates Summer with its SS14 Originals Collection!

This SS14 Season Teva embarks on its 30th anniversary year and to celebrate the brand is proud to be honouring their iconic sport sandal silhouette, with the introduction of theOriginals Collection

Teva was created on the Colorado River in 1984 after a Grand Canyon river guide changed outdoor footwear forever by adding an ankle strap to his rafting flip flops and inventing the first sport sandal and Teva.   

The SS14 Originals Collection remains true to the brands heritage and pioneering outdoor spirit with a versatile sports sandal modernized for today.  The collection consists of two styles, the Original and Original Universal and is presented in a variety of striking colour options, well suited to the sports luxe style seeker and avid adventurer. The Original sandal in the range is inspired by Teva’s first webbing sport sandal design, a flip-flop and ankle strap combo, whilst the Original Universal sandal offers a more classic design and features multiple points of adjustment. Both Original styles have been infused in a range of vibrant colours and nostalgic heritage webbing patterns/prints that reflect Teva’s 30 year history, and are still created by the original webbing designer, Nadine Marchal.

Teva is inspired by adventure and therefore the brand takes enormous pride in producing footwear built for the great outdoors.  With the brands 30th anniversary this year the concept of simplicity, versatility and durability that embodied the original Teva sport sandal still exists today with the launch of their Original SS14 Collection.  









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