Tuesday 3 March 2015

Calzedonia launches their first #CLZ capsule collection dedicated totech loving youth




This summer Calzedonia starts the beach party with #CLZ, a capsule collection of bikinis designed for young digitally-savvy women. 

  
Pop prints, fun patterns and fluorescent colours are used throughout the youthful collection which is available in; push-up, bandeau, full brief and brazilian, which makes finding the perfect bikini for your shape simple.  



#CLZ is the must-have for that selfie on the beach. Whether you’re lapping up luxury in Monaco or splashing around at the seaside in Brighton, the cleverly placed #CLZ on the brief will always remind you it’s time for a photo opportunity. 



Instagram beauty and twitter sensation Sara Sampaio is the face of the new # CLZ collection, shot by Mariano Vivanco in London. The campaign is fun, young and modern, reminiscent of any summer holiday. 



With the rapid growth of social media Calzedonia has decided to focus more and more on the digital channels to advertise the brand and create a buzz online. 



 This summer there is only one buzzword, #CLZ! 
  
The capsule #CLZ collection will be available in store form April and features 19 different prints and colour ways from £16




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